<> "The repository administrator has not yet configured an RDF license."^^ . <> . . . "CUSTOMER LOYATY IN CHEMICAL COSMETICS:\r\nANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE\r\nDIFFERENTIATION, AND PRICE PERCEPTION"^^ . "The cosmetics industry is one of the leading industries in Indonesia. The challenge\r\ntoday is more than 90% of its raw materials still have to be imported. PT\r\nNardevchem Kemindo is an importer and trading company of chemical raw materials\r\nfor the cosmetics industry. This study aims to examine the influence of product\r\ndifferentiation, service differentiation and price perception on customer loyalty. The\r\nresearch population is 268 customers who are cosmetics manufacturers. The\r\nsampling technique is proportionate stratified random sampling, so selected 75\r\ncustomers. Research data is collected by using questionnaire from respondents who\r\nare leaders or representatives of the company. The analysis technique is multiple\r\nlinear regression with 5% significance level. The results show that partially product\r\ndifferentiation and service differentiation have positive and significant influence to\r\ncustomer loyalty, while price perception variable has no significant influence to\r\ncustomer loyalty. Simultaneously product differentiation, service differentiation and\r\nprice perception have positive and significant influence to customer loyalty. Based on\r\nthis study, PT Nardevchem Kemindo needs to do a marketing mix strategy by\r\ncombiningvariable of product differentiation,service differentiation and price\r\nperception, with emphasis on dimension of product form, ordering ease and lower\r\nprice than competitor."^^ . "2018-10-01" . . "7" . . "Asian Journal of Social Sciences & Humanities"^^ . . . "Asian Journal of Management Sciences & Education"^^ . . . "2186845X21868441" . . . . . . . "Bambang Dwi"^^ . "Hartono"^^ . "Bambang Dwi Hartono"^^ . . . . . . "CUSTOMER LOYATY IN CHEMICAL COSMETICS:\r\nANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE\r\nDIFFERENTIATION, AND PRICE PERCEPTION (Text)"^^ . . . "AJMSE2018(7.4-11).pdf"^^ . . . "CUSTOMER LOYATY IN CHEMICAL COSMETICS:\r\nANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE\r\nDIFFERENTIATION, AND PRICE PERCEPTION (Other)"^^ . . . . . . "lightbox.jpg"^^ . . . "CUSTOMER LOYATY IN CHEMICAL COSMETICS:\r\nANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE\r\nDIFFERENTIATION, AND PRICE PERCEPTION (Other)"^^ . . . . . . "preview.jpg"^^ . . . "CUSTOMER LOYATY IN CHEMICAL COSMETICS:\r\nANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE\r\nDIFFERENTIATION, AND PRICE PERCEPTION (Other)"^^ . . . . . . "medium.jpg"^^ . . . "CUSTOMER LOYATY IN CHEMICAL COSMETICS:\r\nANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE\r\nDIFFERENTIATION, AND PRICE PERCEPTION (Other)"^^ . . . . . . "small.jpg"^^ . . . "CUSTOMER LOYATY IN CHEMICAL COSMETICS:\r\nANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE\r\nDIFFERENTIATION, AND PRICE PERCEPTION (Other)"^^ . . . . . . "indexcodes.txt"^^ . . "HTML Summary of #931 \n\nCUSTOMER LOYATY IN CHEMICAL COSMETICS: \nANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE \nDIFFERENTIATION, AND PRICE PERCEPTION\n\n" . "text/html" . . . "Q Science (General)"@en . .