relation: http://repository.uhamka.ac.id/id/eprint/8326/
title: Solution, Access, Value and Education for  Customer Centric Strategy at Ibnu Sina  Hospital in Aceh, Indonesia
creator: Rahayu, Sri
subject: CB History of civilization
description: ABSTRACT  Ibnu Sina Aceh Hospital organizes sharia health services by following Syariah principles to restore the patient's physical, mental, and spiritual health, based on the requests and needs of patients as service users. Sharia health services are introduced to health service users with a marketing mix model, which is Solution, Access, Value, and Education (SAVE) approach. This study aims to determine the relationship between SAVE and customer-centric strategy formulation using a quantitative analytic and cross-sectional study design. We distributed the questionnaire randomly and collect data from 121 patients who had received health services. Descriptive statistical analysis was used to determine the correlation and the importance of patients' service needs in developing a customer-centric strategy. We found a correlation between the Sharia Solution, Access, Value, and Education variables and Customer-Centric Strategy with sig count = 0,000 and correlation coefficient = 0.715. Thus, we suggest that hospital management and health workers to plan strategies and provide Sharia health services, which centered on patient needs, and should remain committed and consistent in the service process.  Keywords: Solution, Access, Value, Education, customer centric strategy
publisher: Published by Atlantis Press B.V.
date: 2020
type: Article
type: PeerReviewed
format: text
language: en
identifier: http://repository.uhamka.ac.id/id/eprint/8326/1/125946552-save.pdf
identifier:   Rahayu, Sri  (2020) Solution, Access, Value and Education for Customer Centric Strategy at Ibnu Sina Hospital in Aceh, Indonesia.  Advances in Health Sciences Research, volume 30 International Conference of Health Development. Covid-19 and the Role of Healthcare Workers in the Industrial Era (ICHD 2020), 30 (01).  pp. 460-472.  ISSN 2468-5739     
relation: https://www.atlantis-press.com/proceedings/ichd-20/125946552  https://doi.org/10.2991/ahsr.k.201125.078