<mets:mets OBJID="eprint_54212" LABEL="Eprints Item" xsi:schemaLocation="http://www.loc.gov/METS/ http://www.loc.gov/standards/mets/mets.xsd http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd" xmlns:mets="http://www.loc.gov/METS/" xmlns:mods="http://www.loc.gov/mods/v3" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"><mets:metsHdr CREATEDATE="2026-08-06T13:42:59Z"><mets:agent ROLE="CUSTODIAN" TYPE="ORGANIZATION"><mets:name>Repository UHAMKA</mets:name></mets:agent></mets:metsHdr><mets:dmdSec ID="DMD_eprint_54212_mods"><mets:mdWrap MDTYPE="MODS"><mets:xmlData><mods:titleInfo><mods:title>The Effect of Sharia Literacy, Online Reviews and Store Ratings on Purchases at Herbamart Mampang</mods:title></mods:titleInfo><mods:name type="personal"><mods:namePart type="given">arief fitriyanto</mods:namePart><mods:namePart type="family">arief fitriyanto</mods:namePart><mods:role><mods:roleTerm type="text">author</mods:roleTerm></mods:role></mods:name><mods:abstract>Study’saims:This study aims to find out the influence of Islamic literacy in the buying and selling process in online transactions, the influence of Online reviews, and the influence of Store ratings on the purchasing decision of consumers who are Muslims at HerbamartMampang. It is intended to explore the role of Sharia-based understanding and information about the market in the consumers' attitude to online purchasing decisions. Design/Methodology/Approach:This research is quantitative, used survey method. The data obtained was done by using online questionnaires distributed using the Google Forms to 221 consumers of Herbamart in Mampang who were selected by purposive sampling. Data analysis was carried out using SPSS 25.0 software which includes  descriptive  statistics,  validity,  reliability  test,  classical  assumption  test,  multiple  linear  regression,  coefficient  of determination  analysis,  correlation  analysis  and  hypothesis  testing.Findings:The  results  indicate  that  the  three  variables  of Islamic literacy in online transaction, online review and store rating are positively and significantly correlated with purchasing decisions. Islamic literacy builds consumer's confidence by fostering transparency, fairness, and adherence to Islamic principles. When it comes to selling products online, the reviews help to eliminate uncertainty and build trust by offering relevant dataabout the products and sellers. In the meantime, store ratings provide information about the credibility and quality of the stores dealing with the products, which in turn are designed to drive sales decisions. Theoretical contribution/Originality:This study adds  value  to  the  literature  because  it  illustrates  the  synergistic  effects  of  Islamic  literacy  and  information  from  digital marketplaces  on  Muslim  consumers'  purchases. Practitioner/Policy implication:The  results  indicate  that  there  is  a  need  to enhance  the  transparency  of  transactions,  foster  positive  reviews  by  customers  and  maintain  high  store  ratings  to  foster consumers' trust and aid their decisions in purchasing.Keywords: Islamic Literacy; Online Transactions; Online Reviews; Store Ratings; Purchasing Decisions</mods:abstract><mods:classification authority="lcc">Z665 Library Science. Information Science</mods:classification><mods:originInfo><mods:dateIssued encoding="iso8601">2026-06-06</mods:dateIssued></mods:originInfo><mods:originInfo><mods:publisher>UMM</mods:publisher></mods:originInfo><mods:genre>Article</mods:genre></mets:xmlData></mets:mdWrap></mets:dmdSec><mets:amdSec ID="TMD_eprint_54212"><mets:rightsMD ID="rights_eprint_54212_mods"><mets:mdWrap MDTYPE="MODS"><mets:xmlData><mods:useAndReproduction>
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