TY - JOUR A1 - Hasan, Firman Noor N2 - PLN's mobile applications have become an important part of modern society, providing easy and fast services. However, the user experience of these apps often reflects dynamic changes in the technology environment and user needs. Therefore, sentiment analysis of user reviews becomes very important to find out what users feel and how best to improve the application. This thesis uses the Support Vector Machine (SVM) method to perform sentiment analysis of PLN Mobile app user reviews. SVM is an effective algorithm in text classification based on sentiment. Through this study, it is expected that the analysis results can be used for improvement and enhancement of the PLN Mobile application, thus providing a better user experience. IS - 1 TI - (KESATRIA - S4) - Faisal, Febriandirza, Hasan [2024-01-25] EP - 312 AV - public ID - repository32133 UR - http://www.pkm.tunasbangsa.ac.id/index.php/kesatria/article/view/339 PB - LPPM STIKOM Tunas Bangsa VL - 5 Y1 - 2024/01/25/ JF - KESATRIA: Jurnal Penerapan Sistem Informasi (Komputer & Manajemen) SN - 2720-992X SP - 303 ER -