?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.aufirst=Nefil&rft.aulast=Uji+Darmawan&rft.au=Uji+Darmawan%2C+Nefil&rft.title=Pengaruh+Brand+Equity+dan+Harga+terhadap+Keputusan+Pembelian+Sepatu+Nike+pada+Store+Nike+di+Summarecon+Mall+Bekasi&rft.date=2021&rft.tpages=26&rft.degree=Bachelor&rft.inst=Universitas+Muhammadiyah+Prof.+DR.+HAMKA