?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Nur+Fitri%2C+Dyah+Ayu+Artika&rft.aulast=Nur+Fitri&rft.aufirst=Dyah+Ayu+Artika&rft.degree=Bachelor&rft.inst=Universitas+Muhammadiyah+Prof.+DR.+HAMKA&rft.date=2019&rft.tpages=30&rft.title=Pengaruh+Celebrity+Endorser+dan+Tagline+terhadap+Brand+Awareness+pada+Produk+Kosmetik+Maybelline+di+Guardian+Lippo+Kramat+Jati+Jakarta+Timur